ACE-WIL Communications and External Relations
The combined ACE-WIL External Relations and WIL Communications project involved the creation and implementation of a BC WIL Communications Plan to increase brand awareness, and a knowledge and understanding of WIL amongst employers and community partners. Tactics included advertising, website updates, events and developing legacy tools to assist ACE-WIL volunteers.
Project Information
Institution(s): Simon Fraser University, University of Victoria
Original Project Name: ACE External Relations #112 and Co-op & WIL Communications #130
Status: In-Progress
Project Dates: December 1, 2019 — May 31, 2021
Project Contact:
Muriel Klemetski and Andrea Giles
1-778-782-7811 and 1-250-721-6211
muriel_klemetski@sfu.ca and agiles@uvic.ca
Project Contributors: Carmen Wright
Symposium Presentation May 2021
Project Resources
ACE-WIL Print Advertising
ACE-WIL print advertising creative, designed to raise brand awareness and an awareness of the benefits of working with work-integrated learning student. Learn more >
Sponsored Content Advertising
ACE-WIL sponsored content advertising, designed as evergreen content to increase brand awareness, provide valuable information to prospective employers and to drive traffic to the ACE-WIL website and post-secondary institutions for further information. Learn more >
